Reider, Richard G.
Richard G. Reider, Director, Package Purchasing, Quaker Oats Company, 312/821-3778; Richard_Reider@quakeroats.com
Sheila Petcavage, Asst. Professor, Cuyahoga Community College, 216/987-5571; Sheila.email@example.com
This presentation describes Quaker Oats' transition from sourcing with a complacent single source supplier of its bottles for Gatorade, to an alliance that reduced expenditures by $20MM per year.