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CPSM® Supplemental Reading (Exam 3) — Straight to the Bottom Line
Robert A. Rudzki, Douglas A. Smock, Michael Katzorke and Shelley Stewart, Jr.
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Product Description
Straight to the Bottom Line provides a clear roadmap for increasing shareholder value. The authors detail the advantages of the theory but also show how it is implemented — with enormous benefits- by several different companies. Their examples can apply to any business that realizes the importance of building relationships with its various constituents.
Content: Exam 3Product Details
Item Number: B81
Number of Pages: 278
Date Published: 2006
Shipping Weight: 2 lbs.
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