The Economist: Guide to Business Planning (2nd edition)
Please log in to add this item to your cart.
Save $3.00 (10%) by joining ISM. Click here to join now.
Product DescriptionTo get any new business idea off the ground or develop and better manage an existing business, you must have a plan — and if you need to raise funds to finance the business or get the approval of senior management, it must be convincing. This book is designed for those with an inspired idea who wish to translate it into a successful new business or incorporate it within an existing company. It also describes a business planning process that will support the preparation of a compelling business plan and the creation and development of a successful business. *Content: Exam 2
Item Number: B105
Number of Pages: 281
Date Published: 2009
Shipping Weight: 2 lbs.