BEGIN:VCALENDAR
PRODID:-//Microsoft Corporation//OutlookMIMEDIR//EN
VERSION:1.0
BEGIN:VEVENT
DTSTART:20130320T153000Z
DTEND:20130322T230000Z
LOCATION:Phoenix, AZ
SUMMARY;ENCODING=QUOTED-PRINTABLE:Resisting Price Increases and Implementing Cost Improvement Initiatives
DESCRIPTION;ENCODING=QUOTED-PRINTABLE:Resisting Price Increases and Implementing Cost Improvement Initiatives
PRIORITY:2
END:VEVENT
END:VCALENDAR