Question from a grad student
I'm not sure if this is the right place to ask, but I'll give it a shot. I'm a graduate student with Embry Riddle working on my capstone proposal. My topic is "The Emergence of Green Supply Chain Management (GSCM): A Case Study Analysis of Proven Change through Power Principles". I'm basically looking at the issues supply chain managers face when trying to green up their supply chains by either choosing supply chain partners who already ascribe to green logistics practices or by influencing existing partners to make changes to their practices. I'd like to focus on the power aspect and see if large companies with little competition are more successful in implementing GSCM initiatives than smaller companies with more competitors. I figured I'd put this out there to see if anyone can offer suggestions or point me the direction of resources that I may be able to include in my research. Is there a good way to approach supply chain managers on a large scale, i.e. rather that picking random companies and trying to track down supply chain managers?
I'd love to here any ideas.